Ferrero Ibérica
Partnership
Media
Strategy
Production
Influencer Marketing
Ads and branded content for Kinder Bueno.
Product launch, conversion and lead generation, trade campaigns.
We made branded content as fun and disruptive as possible. Broadcast on TeleCinco (national broadcaster) and celebrated on YouTube, this campaign brought together a unique Brand, the power of a leading network, and an unbeatable cast of influencers with a simple, brilliant idea, created by knowing Ferrero’s consumer very well.
We took charge of the creation and management of content (in app, TV, inlfuencers and digital), agreements and conversations with partners, developing actions to activate and grow the imaginers community towards the care of the planet as a common interest.
