Martini

Client

Bacardí

Services

Creativity

Production

Social Media

Partnership

Project

Strategy, creativity, production, social media community management and branded content on TV.

Goals

Leading the engagement share of vermouth conversations, lead generation, sales conversion. Community growth.

The vermouth
leader

Development and management of the brand’s Social Media community on different platforms. Creativity and execution of the Martini Routes on trade that would become digital content in the Martini Maps.

Pushing the best bars

We developed and managed the Martini Social Media community on different platforms. Along with the creativity and execution of the Martini Routes on trade that would become digital content in the Martini Maps. Design Thinking for e-commerce projects, customization. Content production, influencer marketing, paid and reactive campaigns for Social Media conversion.

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