We offer the best services in creativity and media to enhance the value of the leading brands in the market on their digital platforms.

Creative Agency

Audiovisual & Branded Content

Strategy & Marketing 360

Social Media

Performance Marketing & Paid Media

LinkedIn Strategy & Management

Wikipedia & Digital Reputation

Reddit Agency

Pinterest Agency

Branding & Design

Visibility in AI/ChatGPT (GEO)

Event Design & Production

Creative Agency

Ideas that connect, position, and drive results.

We combine strategic and creative thinking to develop memorable campaigns that elevate brands and captivate audiences. Our creativity is functional, emotional, and measurable, born from the consumer and executed with a multiplatform vision.

We create what excites, what transforms, and what endures.

Creative Agency

Ideas that Work, Connect, and Transform.

It’s not just about creating.
It’s about making an impact.

Your brand has life. It has dreams. And at Zoopa, we dream big with it. We are a creative agency in Barcelona that develops ideas that connect with people, position brands, and generate real results. We create from strategic thinking, execute with creative intelligence, and produce campaigns that make history.

Our creativity isn’t decorative: it’s strategic, emotional, measurable, and functional. We thrive on imagination, commitment, disruption, and method. Are you looking for a creative agency with effective ideas and efficient passion? You’ve found us.

How do we achieve this?

Strategic and Creative Thinking: Ideas built from analysis and focused on results.
Integrated Creativity: Conceptualization, design, content, storytelling, production, and activation.
Multiplatform Approach: We adapt the idea to every medium, from digital to street marketing.
Bold Ideas with Clear Business Objectives: Creativity with purpose, aimed at achieving specific goals.
In-House Execution: We handle everything internally, ensuring seamless execution and brand coherence without losing momentum.

How do we work on your creative strategy?

Strategic Thinking Applied to Creativity

We transform brand, market, and consumer insights into creative ideas with a clear direction.
Nothing is improvised: every concept is born from a strategic purpose.

Brand Storytelling and Differentiated Positioning

We build authentic stories that reflect your essence and differentiate you from the competition.
We create brand narratives with tone, style, and consistency.

In-House Content and Campaign Production

From idea to execution: we design and produce everything in-house.
This gives us speed, control, and quality in every piece.

Ideas that inspire, sell, and transform.

Our goal is not only to make a visual impact, but to create connection and action.
We develop concepts that inspire and generate real results.

Speed, method, and frictionless execution.

We adapt to the pace of your business.
We work with clear processes, without losing agility or creativity.

A Creative Agency that Inspires, Connects, and Converts.

At Zoopa, creativity and strategy work as a team.

We don’t create just for the sake of creating: we create to change perceptions, evoke emotions, and achieve real results. Our approach starts with deeply understanding your business and audience, and culminates in ideas that surprise, inspire, and convert.

Through an agile and collaborative methodology, we shape memorable campaigns that emerge from strategic thinking and transform into purposeful creative content.

We excel in

Strategic Thinking that Guides Every Idea

We start with a deep analysis of the market, the brand, and the consumer to generate ideas with purpose, coherence, and direction.

Emotional connection that transforms brands.

We don’t just seek attention: we seek connection. We create content that generates affinity, empathy, and loyalty, connecting with what truly matters to people.

Creativity applied to real objectives.

Every concept has a purpose. We create campaigns that not only look great but also achieve business objectives and make a difference.

Agile production, without compromising quality.

Our in-house team ensures fast, flexible execution with high visual standards. We adapt to your pace without friction.

Creative Services

Advertising

Brand Strategy

Art direction

Storytelling and Claims

Slogans and original concepts

Multichannel creative campaigns

UX/UI web Design

Brand Activation and Street Marketing

Our creative methodology

1

Briefing

Brand, context, consumer, and competitor analysis. Grounding of insights, needs, and communication objectives.

2

Conceptualization

Generation of creative concepts with storytelling and a distinctive tone. Development of creative ideas and strategic validation.

3

Production

Design of visual campaigns, copywriting, audiovisuals, and multichannel formats. Adaptation for each channel: social media, outdoor, TV, print, and digital.

4

Activation

Coordination with media and marketing teams. Measurement of creative impact: engagement, recall, conversion, and brand awareness.

What They Say About Us

"We trusted Zoopa for a key campaign, and they exceeded our expectations. Ideas with soul and focus."

Julen Robira

CMO

"From the first meeting, they understood us 100%. The creative proposal set us apart from the rest."

Greta Piñol

Head of Brand

"The agility with which they executed the campaign was incredible. Creativity without fluff."

Max Vilaró

Global Creative Director

"Working with Zoopa is like having an extended team. Committed, creative, and strategic."

Nerea Bonet

Marketing Lead

"With Zoopa, we got bold ideas that truly worked. Creativity that understands the business and transforms it."

Mariona Boada

Chief Brand Officer

Frequently Asked Questions (FAQ)

¿Do you only come up with ideas, or do you also produce them?

Both. From the concept to the final content. We handle everything in-house.

Can you work together with our marketing team?

Exactly. We seamlessly integrate as a creative extension of your team.

How do you measure the effectiveness of a creative campaign?

We measure engagement, recall, brand awareness, conversion, and audience response.

Can you help us define our brand concept?

Yes. We facilitate workshops, create narratives, and design visual universes from scratch.

Our process helps define your brand’s essence, aligning it with your goals and audience, and bringing it to life through compelling storytelling and unique visual identities. Whether you’re starting from the ground up or refining your brand, we ensure every element resonates and stands out.

What does a creative proposal from your agency include?

It includes research, concept, storytelling, visual identity, and graphic or audiovisual assets, all developed from a strategic and creative approach.

We ensure that each element is thoughtfully crafted to resonate with your audience, align with your brand’s values, and achieve your business objectives. Our approach combines insight-driven strategy with innovative creative execution to deliver powerful, cohesive campaigns.

Do you offer creative direction for ongoing campaigns?

Yes, we can join as consultants or creative direction leaders on ongoing projects, adapting to the tone and objectives of your brand. Our goal is to seamlessly integrate with your team, ensuring consistency, creativity, and strategic alignment throughout the campaign.

How will I know if the creative proposal is aligned with my brand?

We conduct strategic alignment workshops, present moodboards, and carry out stage validations to ensure that every creative proposal connects with your brand identity.

This collaborative process allows us to fine-tune the creative direction at each step, ensuring the final result is perfectly aligned with your brand’s vision and goals.

Does the creative execution adapt to different channels and formats?

Absolutely. We design multiplatform creative solutions, tailored to work seamlessly across digital, physical, social media, events, packaging, and more.

Each solution is crafted with the specific characteristics of the platform in mind, ensuring consistency and maximum impact wherever your brand is present.

Let your next big idea start today.

Do you need a creative strategy that connects, inspires, and works? Let’s talk. At Zoopa, great ideas are born to achieve big things.

Proposal Request

Creative Agency

Ideas that connect, position, and drive results.

We create what excites, what transforms, and what endures.

Audiovisual & Branded Content

We tell stories that inspire, create impact, and connect brands with people.

We specialize in audiovisual production and branded content, creating strategic content for TV, film, documentaries, and digital platforms. We have a fully equipped in-house infrastructure for the development of formats and production services. We develop content marketing campaigns and collaborate with top international filmmakers, screenwriters, directors, and influencers.

We elevate brands through storytelling and digital creativity.

Audiovisual & Branded Content

We tell stories that inspire, create impact, and connect brands with people.

We elevate brands through storytelling and digital creativity.

Audiovisual Production and Branded Content

We tell your story with visual impact

Stories that connect, content that inspires

We are a leading audiovisual production and branded content agency in Barcelona. We believe in the power of content to connect brands with people, conveying values, purpose, and emotion.

We specialize in creating strategic branded content designed to attract audiences, generate impact, and increase awareness.

Our combination of storytelling, creativity, and digital innovation allows us to transform ideas into memorable visual experiences.

From audiovisual production for TV, documentaries, and film to digital content creation, animation, and interactive formats, at Zoopa we help cultivate audiences and brands stand out, connecting with their community through authentic stories.

Strategy, Creativity, and Connection

Branded content is not conventional advertising. It is a content strategy that generates value and strengthens the bond between the brand and its audience.

At Zoopa, we create stories that entertain, inform, and inspire, conveying emotions and narratives that build brands, making them part of the conversation.

Aligned narratives

with brand identity, conveying values and purpose.

Digital content creation

for social media, streaming platforms, and interactive campaigns.

Collaborations

with influencers, celebrities, artists, and content creators to build and amplify the message organically.

Multiplatform strategies

to ensure that content reaches the right audience.

Audiovisual Production: Digital Content with Impact

We bring ideas to life through high-quality audiovisual productions.

Our audiovisual production team in Barcelona works on projects for TV, film, documentaries, digital content, VR, and animation, always with a focus on quality, creativity, and marketing strategy.

Our Areas of Expertise

Formats for TV and streaming

Original content for television and digital platforms. Game shows, talent shows, factual, edutainment,

Documentaries

Real stories that make an impact and convey values.

Film and advertising

Production of commercials, short films, and film content.

Interactive digital video

Immersive experiences that strengthen the connection with the audience.

Immersive formats (XR)

Extended realities that take storytelling beyond the screen, merging the physical and digital worlds.

Vertical fiction formats (vertical drama)

Series designed for mobile first, with short, fast-paced, and visually striking stories.

Fiction

Original narratives that excite, entertain, and connect with different audiences across multiple platforms.

Our Process

1

Strategy

We define objectives, brand values, and audience.

2

Script

We create ideas, storytelling, formats, and scripts tailored to the audience and the broadcast channel.

3

Production

We shoot, edit, produce, and post-produce with cinematic quality.

4

Post-production

Editing, color grading (color post-production), audio post-production. We optimize formats for TV, social media, and digital platforms.

5

Distribution

We publish content and analyze its impact to improve results.

What others say about us

“Zoopa understood our vision from the very beginning. Thanks to their strategic and creative approach, we were able to connect with our audience like never before.”

Carla Méndez

Marketing Director

“Working with Zoopa was a transformative experience. Their ability to tell authentic stories elevated our brand to another level.”

Julián Romero

CEO

“The Zoopa team is not only professional, they are also passionate about what they do. Their content helped us increase our visibility and engagement.”

María Torres

Brand Manager

“With Zoopa, we got a documentary series that not only moved people, but also generated conversation on social media and in the press. They are more than a production company; they are strategic partners.”

Andrea Gil

Head of Content

“Zoopa's audiovisual production exceeded our expectations. From pre-production to post-production, they took care of every detail with excellence.”

Lluís Ferrer

Head of Communications

Frequently Asked Questions

What is branded content and how does it differ from traditional advertising?

Branded content is a content marketing strategy that creates authentic stories to entertain, inform, or excite, rather than directly selling. It generates real engagement and loyalty.

Why is it important to include branded content in a marketing strategy?

Because people remember stories, not ads. Branded content positions the brand organically and emotionally, without interruptions.

How do we measure the success of branded content?

We analyze metrics such as:

Views
Engagement
Conversion
Audience retention

This allows us to ensure that each piece of content has the expected impact.

How does branded content work with influencers?

We work with strategic content creators who amplify the brand’s message, achieving a wider and more authentic reach.

What types of audiovisual content does Zoopa produce?

From TV and documentaries to digital content, animation, and interactive experiences. We adapt formats to each platform and marketing strategy.

Take your brand to the next level

We tell stories that make an impact and position brands. Discover how we can transform your content strategy.

Request a Proposal

Strategy & Marketing 360

We integrate creativity, media, data, and technology to build campaigns that generate real impact.

We design omnichannel marketing strategies—both digital and offline—that align with your business objectives. We coordinate all actions from a comprehensive perspective: social media, paid media, events, local initiatives, email marketing, and more.

With a creative team, in-house production, and advanced analytics tools, we ensure brand consistency, efficient execution, and ROI in every initiative.

Integrated 360º Marketing

Driving performance, enhancing Brand Equity, and fueling Scalable Growth

Grow Smarter. Stand Out where It matters.

Unified and effective marketing. We design and execute full-funnel marketing strategies that drive real business results.

We build full-spectrum marketing plans that integrate digital, offline, and experiential strategies—executing across platforms like Meta, Google, TikTok, LinkedIn, Pinterest, WhatsApp, and more. Every campaign is coordinated and optimized to drive measurable outcomes: sales, leads, traffic, engagement, and brand reach.

By combining strategy, creativity, in-house production, technology, and advanced analytics, we maximize ROI and eliminate inefficiencies. Our integrated approach reduces complexity, aligns every channel, and delivers cost-effective impact—so your brand grows faster, with less friction and greater clarity.

With over 15 years of experience as a creative agency for the digital era, we simplify execution across the full marketing mix—unlocking economies of scale and ensuring that everything works as one.

We specialize in:
Digital Marketing, Paid Media, Branding, CRM & Relationship Marketing, PR & Communications, Product and Trade Marketing, Influencer Marketing, Events, Activations—and conversational platforms like WhatsApp, Google mybusiness or app stores.

One plan. One team. Unified execution. Real business results.

How do we achieve this?

Strategy aligned with business objectives
Data-driven creativity
Comprehensive online and offline plan in a single strategic roadmap

Why choose our 360 marketing strategy?

Total presence

Your brand where it matters: Google, social media, traditional media, and events. Real reach on all fronts.

Brand consistency

A unified message across every channel: SEO, social media, paid advertising, and offline. Everything speaks the same language.

ROI optimization

Data-driven strategies. We constantly optimize your campaigns on Google Ads, Meta, and more, maximizing every investment.

Creative and professional execution

Production of high-impact content, relevant campaigns, and design aligned with business objectives.

Real-time tracking

Constant monitoring, reporting with key KPIs, and customized dashboards for smarter decisions.

360 Marketing: Everything connected, everything measured

A 360º marketing strategy isn’t just about being everywhere: it’s about making every action work together. We coordinate media, channels, and messages so they work as an ecosystem: digital, local, organic, and paid.

Every point of contact with your brand adds value, provides data, and builds value. We measure, analyze, and optimize every move so that nothing is left to chance and everything is geared toward real results.

We excel in

360º strategies

We design comprehensive plans aligned with your business objectives, connecting each channel and action into a single strategic vision.

Creativity that converts

Our in-house design and production team creates visually striking campaigns with powerful messages that deliver results.

Data-driven marketing

We don't just execute: we measure, analyze, and optimize in real time to maximize ROI for every action.

Advanced reporting

Dashboards, KPIs, reports, and regular meetings. Everything measured, everything optimized.

360 Marketing Services

Initial performance and feasibility study.

Brand strategy and positioning

Social media, paid media, SEO/SEM

Audiovisual production, graphic design, and content

Outdoor advertising, events, street marketing

Influencer marketing and collaborations

Email marketing, lead nurturing, and automation

Data analysis, measurement, and advanced reporting

Our Methodology

1

Analysis and Diagnosis

Market, channel, competition, and audience audit

2

360º Strategy Design

Omnichannel action calendar, KPIs, and brand tone

3

Production and Creativity

Content for social media, media, outdoor advertising, branded content, etc.

4

Execution and Activation

Digital and physical media launch, collaborations, and influencers

5

Measurement and Optimization

Weekly reports, monthly meetings, and improvement roadmap

What others say about us

“With Zoopa, we were able to integrate all our marketing activities into a single, coherent plan. Not only did we gain efficiency, we also improved our results month after month.”

Clara Gómez

Marketing Director

“The difference with Zoopa lies in its ability to execute creative ideas without losing sight of business objectives. Its 360-degree approach allowed us to scale campaigns with real impact.”

Marcelo Ruíz

CMO

“More than an agency, they are a strategic partner. Their clear methodology and omnichannel vision helped us reposition the brand in a highly competitive market.”

Lucía Pous

Brand Manager

“The Zoopa team combines creativity, agility, and data analysis like few others. They helped us launch a multichannel campaign in record time, without compromising on quality.”

David Rul

Head of Communications

Frequently Asked Questions

What does 360 marketing include?

Includes social media, paid media, SEO, offline campaigns, email, influencers, and more.

Do you only design strategy or do you also execute it?

We do it all: strategy, production, activation, measurement, and improvement.

How is success measured?

Through KPIs such as reach, conversions, engagement, traffic, ROI, and awareness.

Do they adapt their strategy to the sector?

Yes, each plan is customized according to the industry and business objective.

Do you offer international service?

Yes. We run campaigns both in Spain and in international markets, adapting our strategy, language, and channels.

How long does it take to see results?

It depends on the objective and channel, but from the first month we measure key indicators and adjust based on real data.

Do you work with small brands or only large companies?

We work with companies of all sizes. The important thing is to have clear goals and ambition to grow.

Your brand, at the center of the ecosystem

Do you need a creative strategy that connects, excites, and works?

Solicitar Propuesta

Strategy & Marketing 360

We integrate creativity, media, data, and technology to build campaigns that generate real impact.

With a creative team, in-house production, and advanced analytics tools, we ensure brand consistency, efficient execution, and ROI in every initiative.

Social Media

We turn social media into a strategic channel to grow your brand.

We create effective strategies to make social media a pillar of growth and brand value. We develop digital content, branded content, and community management campaigns that make an impact and drive sales conversions. With an in-house production team, design experts, and copywriters, we ensure fast response times, security, and optimal costs.

With over 10 years of experience in digital marketing, we’ve managed communities of over 1.5 million followers across various sectors.

Social Media

We turn social media into a strategic channel to grow your brand.

With over 10 years of experience in digital marketing, we’ve managed communities of over 1.5 million followers across various sectors.

Social Media

We make your brand stand out

Strategy, Branded Content, and Digital Growth

We don’t just manage networks: we transform social media into a tool for conversion and loyalty.
With over 10 years of experience in digital marketing, we design social media marketing strategies, branded content, and social media management for brands such as PortAventura, Haier, and Martini, managing communities of over 1.5 million followers and generating real impact.

How do we achieve this?

Strategy aligned with business objectives to maximize results.
Creativity and data combined to optimize the performance of each action.
A solid digital content plan that adapts to trends and opportunities in real time.

How do we develop your social media strategy?

Research and Diagnosis

Project analysis and evaluation of current profiles.
Research on the audience and sector to identify growth opportunities.

Strategic Definition

Creation of a channel ecosystem aligned with business objectives.
Development of digital identity, tone of voice, and branding on social media.

Branded Content and Content Plan

Identification of conversation territories to connect with the audience beyond the product.
Creation of a content calendar based on the 3H model (Hero, Hub, Hygiene).

Community Management y Atención en Redes

Real-time community management and social listening.
Creation of authentic interactions to strengthen relationships with followers.

Paid Media and Digital Advertising

Design, management, and optimization of social ad campaigns to maximize reach and conversion.
Setup of campaigns with creative content designed for each platform.

Special and Creative Actions

Strategies for launches, events, and key dates such as Black Friday.
Development of campaigns with influencers, content creators, and branded content.
Monitoring of trends to take advantage of viral opportunities.

Results Analysis and Optimization

Daily monitoring and customized reports with key metrics.
Trend assessment and continuous improvements in digital strategy.

Digital and Social Media Strategy: Our Methodology

We work with our own system, which is extremely agile and focuses resources where they really make an impact.

Every brand has a unique identity, and its social media strategy should reflect that. At Zoopa, we design customized plans to position your business in the digital ecosystem.

We have digital platforms for planning, measuring, and teamwork on social media profiles so that brands can focus on making informed strategic decisions, getting to know their consumers, and bringing the insights we detect for them to their business.

Our Areas of Expertise

Social Media & Branded Content Strategy

Designing content strategies to strengthen brands in the digital ecosystem.

Social Media Management and Community Management

Profile management, online reputation, and community support.

Digital Content Creation

Development of images, videos, and copywriting optimized for each platform.

Digital Advertising and Social Ads

Optimized campaigns on Facebook Ads, Instagram Ads, TikTok Ads, and LinkedIn Ads.

Influencer Marketing and Collaborations

Analysis and Data-Driven Social Media

Monitoring key metrics and optimizing results on social media.

Why trust us?

Effective strategy

Social media with clear objectives: attract, retain, and convert.

Clear hearing

We analyze what your audience is looking for and what motivates them.

Optimized content

We adapt your content to each platform for maximum impact.

Real flexibility

We don’t just schedule: we react in real time.

Data-driven decisions

We optimize with live metrics for better results.

What others say about us

“Thanks to Zoopa, we were able to consolidate our social media strategy and increase engagement by 120%. Their focus on creative and data-driven content has been key to our growth.”

Juan Martínez

Digital Marketing Manager

“Zoopa helped us position ourselves on new channels such as TikTok and LinkedIn with innovative strategies. In just six months, we multiplied our interaction with our audience and optimized our paid media campaigns.”

Marta Gómez

Brand Director

“With Zoopa, we went from simply publishing content to building a strong and engaged community. Their expertise in social media and branded content has allowed us to connect with our audience in an authentic way.”

Diego Rodríguez

Head of Marketing

Frequently Asked Questions

What is branding and why is it essential for a brand?

Branding is the set of visual and conceptual elements that define a brand’s identity, allowing it to differentiate itself and position itself in the consumer’s mind.

What are the benefits of having a strong visual identity?

Differentiation in a competitive market
Greater recognition and customer loyalty
Consistency across all points of contact with the audience
Clear and memorable positioning.

How do you build an effective visual identity?

Through a process that combines strategy, design, and creativity to define colors, fonts, logos, and all the graphic elements that will represent the brand.

What is the difference between branding and visual identity?

Branding is the overall strategy that defines how a brand is perceived, while visual identity is the graphic expression of that strategy (logos, colors, fonts, packaging, etc.).

What elements should a Brand Book include?

A Brand Book should contain the visual and conceptual guidelines for the brand, including:

Brand tone and voice guide.
Logo and its variations.
Corporate color palette.
Typography and font usage.
Visual applications in different formats.

How does branding influence brand perception?

Well-executed branding generates recognition, trust, and loyalty among consumers, differentiating the brand in its sector and conveying clear and consistent values.

Visual content (videos, images) that is educational, entertaining, and authentic tends to generate greater interaction. It is also essential to adapt it to each platform and target audience.

How long does it take to develop a complete branding strategy?

The time varies depending on the project, but on average, strategic branding can take between 4 and 8 weeks, depending on the complexity of the brand and its specific needs.

What sets Zoopa apart in branding and design?

We focus on strategic positioning, effective visual implementation, and competitive differentiation, ensuring that each brand has a unique design that is relevant to its target audience.

Does Zoopa only work with established brands or also with new companies?

At Zoopa, we work with all kinds of brands, from startups looking to define their identity from scratch to established companies that need a redesign or evolution of their branding. We tailor each strategy to the needs and objectives of each business.

Let's design the perfect strategy for your brand together.

No commitment, just results. Customized for your business. Proven and effective strategies.

Solicitar Propuesta

Performance Marketing & Paid Media

Paid Media Strategies Focused on Real Results.

We design multichannel performance marketing campaigns that maximize return on investment (ROI) and reduce cost per acquisition (CPA). We manage campaigns across Meta, Google, TikTok, LinkedIn, and more, combining creativity, data analysis, and continuous optimization.

With our own production team, real-time dashboards, and over 10 years of experience, we transform every euro invested into measurable results: sales, leads, and sustained growth.

Performance Marketing and Paid Media

Attract, Convert, and Scale with Precision

Marketing that converts. Results that scale.

At Zoopa, we design 360º marketing strategies that integrate creativity, data, media, and in-house production to maximize every point of contact with your audience.
From digital campaigns to offline actions, our omnichannel approach generates real impact, sustained visibility, and business growth.
We have been working with leading brands for over 15 years, combining proprietary methodologies, advanced technology, and a multidisciplinary team that transforms ideas into measurable results.

How do we achieve this?

Customized strategy and multichannel planning.
Continuous optimization: weekly monitoring, A/B testing, ad scaling.
Production of creative content tailored to each platform.
Performance dashboards, actionable reports, and monthly meetings.
Scalable investment models aligned with your objectives (sales, community, leads).

How do we develop your Paid Media strategy?

Audience and Market Research

We conduct an in-depth analysis of your target audience and the competitive environment to understand what motivates your potential customers. We use data intelligence and digital behavior tools to define the best segments and identify real opportunities for impact.

Strategic Definition and Media Plan

We design a comprehensive strategy aligned with your business objectives, defining the ideal channels, formats, and timing to maximize the return on each investment. All under a full-funnel approach that prioritizes conversion without losing sight of positioning.

Production of Customized Creativity

We create unique visuals and copy, tailored specifically for each platform and audience. From dynamic ads to video content, everything is designed with a focus on performance, testing, and scalability.

Multichannel Activation and Optimization (Meta, Google, TikTok)

We implement campaigns across multiple platforms in a synchronized manner, tailoring messages to the channel. We optimize in real time to ensure the best cost per result, using automation and machine learning where it adds value.

Real-time KPI analysis and continuous reporting

We monitor every key metric with live dashboards and actionable reports. This allows us to react quickly, adjust tactics, and share clear results and data-driven decisions with you.

Personalized Digital Marketing Strategies Focused on Performance

At Zoopa, we have our own agile and efficient system that concentrates efforts where they really make an impact. We design 100% personalized strategies to position your brand, product, or service in the digital environment with performance-oriented campaigns.

Every brand has a different funnel, which is why we adapt our approach based on your business objectives.

We excel in

Conversion strategies and digital growth

We design digital strategies focused on conversion and sustainable growth for your business. We apply full-funnel methodologies to attract, convert, and retain customers, aligning each action with your business objectives and optimizing the user journey at every stage.

High-impact creativity focused on performance

We create highly persuasive visual ads and content tailored to each digital platform. From videos to dynamic banners, every creative is designed to capture attention, generate clicks, and maximize the performance of your campaigns (CTR, engagement, conversions).

Integration between organic content and paid media

We seamlessly integrate your organic content with paid media campaigns, creating a strong and consistent digital presence. This synergy boosts reach, improves brand reputation, and accelerates results across all channels.

Clear, actionable, real-time reports

We offer dashboards updated in real time and clear reports with key metrics such as CPA, CTR, ROAS, leads, and sales. In addition, we provide actionable insights for strategic decision-making based on accurate data.

Paid Media Services

Initial performance and feasibility study

Customized performance marketing strategy

Continuous management of paid media campaigns

CPA optimization and investment scaling

Production of conversion-oriented creative content

Dashboards and performance reports.

360º Social & Paid Media Strategy with organic content and ads

Our Methodology

1

Strategy

We analyze the market, competitors, and keywords relevant to your business. We study the most effective audiences and channels and estimate objectives, CPA, ROAS, and a customized media plan.

2

Implementation

We set up campaigns with precise segmentation, optimized creative content, and tracking systems. We activate them gradually to scale up based on the results obtained from the outset.

3

Optimización

We make weekly adjustments to audiences, bids, and formats. We apply A/B testing, improve ads, and monitor performance on a daily basis to maximize results.

4

Reporting

Contamos con dashboards visuales y actualizados. Enviamos informes mensuales con KPIs clave como CPA, CTR, ROAS, leads y ventas, además de reuniones estratégicas para revisar avances y próximos pasos.

What others say about us

“With Zoopa, we've optimized our paid media budget like never before. Their strategic approach and quality of execution make all the difference.”

Íñigo Castañer

Marketing Director

“We moved from disjointed campaigns to a clear, omnichannel, measurable strategy. Zoopa is synonymous with results.”

Laia Miró

Head of Communications

“They helped us lower our CPA and increase conversion month after month. The transparency in reporting and the agility of the team is top notch.”

Mateo Esquivel

Head of Digital Performance

“We found a true partner in Zoopa. More than just an agency, they are a team with vision and a focus on performance.”

Aina Delclòs

Growth Marketing Manager

Frequently Asked Questions

What platforms do you work with?

Meta (Facebook, Instagram), Google Ads (Search + Display), TikTok Ads, LinkedIn, Pinterest, YouTube.

When will I see results?

Depending on the sector, between 1 and 3 months. We measure results from day 1 and optimize weekly.

Does Zoopa produce the creative work?

Yes. We have an in-house production company and creative team to design effective ads in every format.

Do you work with success fee models?

Yes, in many cases we combine a fixed fee + % of results to align objectives.

Can you scale campaigns if the results are positive?

Of course. Our approach is scalable, with systems that allow you to multiply your investment and maintain performance.

Transform your investment into results

It's not just about paying for clicks, but about building a strategy that converts.

Solicitar Propuesta

Performance Marketing & Paid Media

Paid Media Strategies Focused on Real Results.

With our own production team, real-time dashboards, and over 10 years of experience, we transform every euro invested into measurable results: sales, leads, and sustained growth.

LinkedIn Strategy & Management

We transform your LinkedIn presence into a real growth strategy.

We design content, optimize profiles, and implement plans that enhance your visibility, strengthen your positioning, and generate business opportunities.

Boost your brand on the world’s most influential professional network.

LinkedIn Strategy & Management

We transform your LinkedIn presence into a real growth strategy.

We design content, optimize profiles, and implement plans that enhance your visibility, strengthen your positioning, and generate business opportunities.

Boost your brand on the world’s most influential professional network.

LinkedIn Management and Development

Attract, Convert, and Scale with Precision

Professional Positioning That Generates Results

At Zoopa, we transform your LinkedIn presence into a real growth strategy. We develop content, optimize profiles, and execute plans that position brands, generate valuable connections, and attract business opportunities.

LinkedIn is the most effective professional network for B2B companies, brand leadership, employer branding, and lead generation. But without a strategy, it’s just noise. We turn it into measurable results.

+150% average views. +2,000 qualified leads generated in 6 months.

How do we achieve this?

Strategic thinking applied to professional content.
Optimization of personal and company profiles.
Design of editorial calendars tailored to your industry.
In-house production of segmented, high-value content.
Activation of communities, collaborations, and paid campaigns.
KPI analysis and continuous iteration to scale results.

M

Mediation

We analyze your current situation and clear goals and establish SMART objectives and clear KPIs.

E

Research

We thoroughly research your audience, industry, and competition. We analyze relevant content, keywords, and online feedback.

D

Direction

We design and execute customized and optimized strategies. We activate publications, collaborations, and campaigns.

LinkedIn is not just about presence, it's about positioning. And we make it measurable.

What do you gain with our method?

Increased visibility and engagement on LinkedIn

We create strategic content that drives engagement, improves organic reach, and puts you in front of the right audiences.

Generation of quality leads and key industry connections

We build relationships with real potential: decision makers, strategic allies, and prospects relevant to your business.

Position yourself as an opinion leader in your industry

We turn you into a leading voice, with publications that reflect your expertise and connect with your target audience.

Strengthening personal and corporate branding

Your professional profile and that of your company will work in synergy, demonstrating consistency, trust, and differentiated value.

Save time and focus on your core business

We take care of the entire LinkedIn operation: strategy, content, design, management, and analysis. All you have to do is approve and see the results.

Access to tools, equipment, and professional expertise

Without hiring multiple providers, you gain access to a team of experts in content, paid media, strategy, and performance.

Key Benefits of Our Strategy

Today, having a presence on LinkedIn is not enough. To stand out in an increasingly competitive environment, you need a professional strategy that turns visibility into opportunities and content into real positioning.

At Zoopa, we help personal and corporate brands master LinkedIn with a strategic approach, creativity, and data analysis. Our goal is not just to increase metrics, but to generate tangible impact on your business: qualified leads, brand reputation, and connections that open doors.

Services

Brand strategy and professional positioning

Optimization of personal profiles and corporate pages

Creation of specialized content (copy + design + video)

Monthly editorial calendar with schedule and feedback

Professional community management and activation

LinkedIn Ads campaigns and paid strategies

Data analysis, reporting, and weekly monitoring

Our Team

Social Media Strategist

Design your strategy and action plan.

Community Manager

Engage your community with content and conversation.

Editor and Creative Director

Create content and generate ideas and concepts that position your brand.

Paid Media Manager

Manage and optimize your LinkedIn Ads campaigns.

Project Leader

Coordinates, supervises, and reports results.

What others say about us

“Thanks to Zoopa, we were able to connect with key decision makers. We went from having a presence to having influence.”

Claudia Ares

B2B Marketing Manager

“Their focus on valuable content and segmentation was key to multiplying our business opportunities.”

Ignasi Requena

CEO Industrial Tech

“LinkedIn is now a real channel for talent acquisition and visibility for our corporate culture.”

Lorena Valls

Talent & Comms Lead

Frequently Asked Questions

Who is this service for?

B2B companies, startups, executives, brands that want to grow their visibility, reputation, or lead generation on LinkedIn.

When will I see results?

We measure impact from the first month, but sustainable results are usually seen between 2 and 6 months.

Does it include content?

Yes. We create professional, relevant, and optimized content with your tone, goals, and values.

Yes. We can integrate your LinkedIn strategy with the rest of your digital ecosystem.

Do you offer reports and follow-up?

Every month you will receive reports with key KPIs, performance analysis, and suggestions for improvement.

LinkedIn is not just another channel. It is a competitive advantage.

If you know how to use it, it can open doors for you every day.

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Wikipedia & Digital Reputation

The most influential platform your brand isn’t on yet.

Reddit is not just another social network: it’s where your audience is already talking, comparing, and deciding.
We help you enter with strategy, authentic content, and campaigns that build trust, not just clicks.

Be part of the conversation. Not the noise.

Wikipedia and digital reputation

Your brand deserves to exist in the largest showcase of online credibility.

Why does Wikipedia matter?

73% of results on the first page of Google include brands with a Wikipedia page.

Wikipedia has become a pillar of digital reputation: it is the fifth most visited website in the world, with 6.79 billion hits in a single month, and almost always appears in Google’s Top 3 when searching for a proper name or company name. Its articles feed the descriptions in Google’s knowledge panels and provide data to Siri, Alexa, and artificial intelligence chatbots such as ChatGPT. In other words, if your brand does not have a strong presence on Wikipedia, it is losing visibility, credibility, and opportunities on search engines and new AI tools.

140 million people consult Wikipedia every day.

It is likely that anyone searching for your brand will end up reading your Wikipedia article before visiting your official website.

If your company has a Wikipedia page, it will appear on the first page of Google.

when searching for your name, reinforcing your online authority.

Voice assistants and AI systems use Wikipedia to answer questions about brands and institutions.

Therefore, an incomplete (or non-existent) file means losing visibility in these automated responses.

Your competitors are already taking care of their Wikipedia presence.

Many large companies and institutions monitor and update their profiles in the encyclopedia. What about yours?

The problem: if you're not on Wikipedia, you don't exist

Without a Wikipedia presence, your brand loses credibility, traffic, and ranking. Voice assistants and AI systems will not display information about your brand if there is no reliable page on Wikipedia. Your competitors are already taking care of their profile. Are you?

Perceived credibility with Wikipedia 100%

Search engine visibility 93%

Appearance in AI and virtual assistants 96%

Presence of your competition 71%

Your current ranking (without Wikipedia) 30%

Our solution: Wikipedia service and digital reputation

At Zoopa, we help you create or improve your Wikipedia page in an ethical, professional, and effective manner, respecting all community rules and maximizing your online reputation.

What can we do for you?

Audit and feasibility

We assess whether your brand meets Wikipedia’s criteria and analyze sources, media coverage, and opportunities.

Professional writing

We create or improve your page with an encyclopedic tone, verified data, and independent sources.

Strategic advice

We explain how to interact with Wikipedia correctly, without making mistakes or causing conflicts of interest.

Monitoring and maintenance

We continuously review your article, correct any errors, and update it regularly.

Our Methodology

Initial audit

We analyze the existing situation, assess risks and opportunities, and create an action plan tailored to your specific case.

Neutral and collaborative writing

We produce content objectively and from reliable sources, avoiding any direct promotion.

Transparent publication

We act as paid editors, following community guidelines and engaging in dialogue when necessary.

Long-term follow-up

We monitor changes, prevent vandalism, and keep your website up to date and protected.

This service is for you if

Do you want to increase your visibility on Google and AI systems?
Your company deserves to be on Wikipedia, but it isn’t yet.
You already have a page, but it is incomplete or biased.
You are afraid of editing incorrectly and damaging your reputation.

Why trust Zoopa?

Expert and transparent editors

Specialists in major brands, institutions, and startups

Comprehensive approach: Wikipedia + SEO + AI.

Measurable results, with reports

Close and personalized service at every stage of the project.

What others say about us

“They transformed our page into a balanced article, with updated achievements and reliable sources. We now present a better image to customers and investors.”

Laura Peña, Dircom

Industrial group

“Thanks to Zoopa, we managed to get listed on Wikipedia as an emerging fintech company. It was key for our knowledge panel on Google.”

Carlos Martínez

CEO - Startup B2B

“They managed to consolidate our entire history into a single article, collaborating with Wikipedians in an exemplary manner.”

Dr. Martín Gil

Leading university

Frequently Asked Questions

Can any company or individual have a Wikipedia page?

No. Wikipedia requires that the subject has proven **encyclopedic relevance** with reliable and independent sources. In practice, this means that there must be sufficient coverage in reputable media (news, books, etc.) about that company or person. If you are not *“famous”* or **do not exist in verifiable sources**, it is very likely that the community will reject or delete the article. That’s why, in our service, we first carry out a **notability audit**. If we see that you don’t yet meet the criteria, we’ll advise you to wait or generate more public presence before attempting to create the page. If you do meet the criteria, we’ll move forward with the creation, making sure to highlight the public information that **justifies your inclusion in Wikipedia**.

Is editing or creating a Wikipedia page for payment against the rules?

No, it is **not illegal or prohibited** as long as it is done in accordance with the rules. Wikipedia **allows paid editing** as long as the editor **discloses** this and maintains neutrality. What is *strictly prohibited* is editing with a conflict of interest **without declaring it**, or inserting covert advertising content. Our team operates with complete transparency: when we edit your page, we identify ourselves to the community as **paid** editors (in accordance with Wikimedia Foundation policies). In addition, we justify every change we make with sources and within the rules. In this way, we contribute **ethically and honestly**, which is acceptable in the eyes of Wikipedia. It’s similar to hiring a lawyer: you can pay an expert to advise you, as long as they respect Wikipedia’s *“law”*. And that is our promise.

Can we remove negative or unflattering information from our article?

We understand that no brand likes to see mistakes or negative news about itself on its public profile. However, **it is not possible to delete true information with sources** just because we don’t like it. Doing so would violate Wikipedia’s rules and another editor would likely revert the change. Our philosophy is: *“you can’t hide the sun with your hand,”* but you can **broaden the sky**. What does that mean? If your article mentions, for example, a past controversy, we will work to **put it into context** (explain the situation clearly, whether it has been resolved, etc.) and at the same time **highlight major positive achievements** that balance the scales. Always backed by reliable sources, we will show the **complete picture** of your career. In addition, we will correct any negative information that is false or not supported by references, requesting its removal from the community if appropriate. In short: **we don’t erase history**, but we make your *real successes shine* brighter than your missteps, following the rules.

What happens if someone edits my page again later?

Wikipedia is a **living, collaborative platform**: anyone (whether well-intentioned or not) can edit almost any article. That’s why our service includes **continuous monitoring**. If, after our work, another editor modifies your page, **we will detect it** quickly. If the edit is constructive (for example, adding valid information), great! That’s how Wikipedia works. If, on the other hand, the edit is harmful (vandalism, incorrect information, non-neutral tone), we will take action: we will assess the situation and, if necessary, **revert the changes** and contact the editors or administrators to resolve the conflict. We can also protect your page (request semi-protection) if it suffers from recurring vandalism. The important thing is that **you won’t be alone**: our team will be there, defending the agreed content and ensuring that it remains **neutral and accurate** over time. This support is indefinite as long as you maintain the service with us, because we know that reputation **is not built with one-off efforts, but with constant work**.

What specific benefits will I gain from having my brand on Wikipedia?

Several, and very valuable ones: **Visibility and SEO**, for starters. A well-optimized Wikipedia page will make your brand **appear almost always in the top 3** organic results on Google, which greatly increases your exposure. In addition, it usually activates the **Knowledge Graph** in entity searches, displaying a card with your official information taken from Wikipedia. All this without spending money on ads. In terms of **credibility**, Wikipedia is perceived by the public as a neutral and objective source: having a presence there **legitimizes** your organization in the eyes of customers, journalists, investors… (Many see it as “if you’re on Wikipedia, you really exist”). It also generates **indirect traffic**: it has been estimated that Wikipedia links to external websites drive between **$7 million and $13 million in traffic per month** to those sites. In other words, users who read about you on Wikipedia often click through to your official website or other resources cited. Finally, being on Wikipedia helps artificial intelligence tools (ChatGPT, voice assistants) provide accurate information about you, as they often consult Wikipedia as a knowledge base. In short, it is an asset that multiplies your online presence: it makes you more visible, more credible, and more accessible across all digital channels.

Ready to take your brand to the next level on Wikipedia?

At Zoopa, we help you **boost your online visibility and reputation** through the most important encyclopedia on the Internet. **Contact us** and discover how a well-managed Wikipedia page can set you apart from your competition. Let's talk today and put your story where it belongs: in front of millions of people every day!

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Wikipedia & Digital Reputation

The most influential platform your brand isn’t on yet.

Be part of the conversation. Not the noise.

Reddit Agency

The most influential platform your brand isn’t on yet.

Be part of the conversation. Not the noise.

Reddit Agency

The most influential platform your brand isn’t on yet.

Be part of the conversation. Not the noise.

Agency specializing in the social platform Reddit

We connect your brand with the most influential communities on the internet.

Build trust in a network free from advertising clutter that will feed AI.

Now is the time to benefit from being a leader in a well-established network in a country where brands have not paid much attention.

Reddit is the ideal channel for building reputation, conversation, and credibility-based purchasing decisions.

We grow your brand on Reddit with strategies based on community, authenticity, and data.

We create and manage campaigns on Reddit combining organic content, community management, and paid ads to attract qualified traffic, improve brand perception, and increase conversions.

How do we achieve this?

- We position you where your audience is already talking
On Reddit, users don’t follow brands: they follow interests. We analyze key subreddits and design content that adds real value to the threads where your buyer persona participates. We earn attention, we don’t buy it.
- We create native and relevant content
Reddit penalizes self-promotion. That’s why we create useful, human, and credible posts. Stories, questions, comparisons, AMAs, or real-life cases. Content that invites discussion and generates organic engagement.
- We activate Reddit Ads campaigns with community targeting
We launch native ads and banners that appear right where it matters: within subreddits related to your industry. We segment by interests, keywords, and specific behaviors to deliver precision impact.
- We measure, optimize, and protect your reputation
We monitor mentions, analyze interactions, and measure the performance of each post and campaign. Above all, we manage your presence with complete transparency to avoid crises and reinforce your credibility.

Audiences shy away from invasive advertising. And Reddit knows it.

More and more people are informing themselves, comparing information, and making decisions outside of traditional channels.

While your campaigns struggle to be seen on Instagram or X, Reddit continues to grow with:

1.2 billion active users in 2025
Average time per session: 34 minutes per day per user
Less than 30% of Reddit users use Facebook, Instagram, or TikTok
High trust in brands that interact honestly

On Reddit, it’s not enough to push promotional content. You have to participate with valuable information, be authentic, and contribute to conversations.

Marketing on Reddit, with strategy, listening, and community.

With our specialized service, your brand will:

Appear where people are already talking about you (or should be).
Participate with authority, the right tone, and purpose.
Build real relationships with users who make their own decisions.

What can we do for you?

We identify the key subreddits for your brand.

We use social listening tools to identify opportunities and risks.

We design and implement AMA sessions with key members of your team.

We create and manage branded subreddits, if applicable.

We optimize your paid ads strategy on Reddit with high conversion rates and low costs.

We design content that users share because it is useful, not because they have to.

How it works

Brand and territory audit

We identify where, how, and why your brand is being discussed (or not) on Reddit.

Organic strategy + paid

We combine community engagement, content creation, and targeted campaigns in the appropriate subreddits.

Activations

AMAs (Ask Me Anything) - Creation or revitalization of your own subreddit - Content testing with native language - Reddit Engagement campaigns based on real insights

Continuous monitoring and adjustments

We measure conversation, sentiment, mentions, reputation, and engagement. And we adjust everything month by month.

This service is for you if

1. You want your brand to stop interrupting and start conversing.
2. You’re looking for a channel with less saturation and more depth.
3. You’re interested in an environment where AI searches for data (AIs actively consult Reddit).
4. You want to reach audiences that aren’t on other networks.

Ideal for

Innovation teams

Marketing directors

Research agencies

Media agencies

Product managers

What others say about us

“We had no idea! We barely knew REDDIT, of course we didn't have our own subreddit, and we didn't know that people were talking about us so much. The AMA with our medical team was a turning point in user confidence.”

Diego Méndez

Head of Brand, Banca digital

Elena P.

, Growth Strategy, VitalLab

“Reddit has opened the door to a more informed, curious, and demanding international traveler. We position ourselves where there are only users who are genuinely interested in learning, and where no other destination is offering information. That gave us an advantage.”

Carles Serra

Marketing, Visit Girona Pyrenees

Frequently Asked Questions

Is Reddit really a useful network for brands?

Yes. Reddit now surpasses Twitter in terms of active users, and its level of engagement and time spent on the platform is higher. In addition, many people use Reddit as a search engine for opinions before making purchasing decisions.

We don’t just create “content for social media.” We apply:

Organic and paid strategy
Tone tailored to the community
Listening tools
High-value engagement tactics
Proven experience in real participation environments

Is it only for big brands?

No. Reddit is ideal for both emerging brands and big players. Anonymity and niche segmentation allow you to compete on equal terms if done intelligently.

When will I see results?

In just 4 to 6 weeks, you can start to see changes in visibility, referral traffic, direct engagement, and brand reputation. Reddit is slow in volume but powerful in impact.

Are Reddit Ads expensive?

No. Reddit Ads are significantly cheaper than other channels if planned well. Being niche-based, they reduce wasted impressions and improve conversion. Our team will guide you.

Do you have any real-life examples or benchmarks?

Yes. We have worked with brands in tourism, fintech, healthcare, consumer goods (trade and products), and technology. We have before/after comparisons for different categories.

Would you like Reddit to promote you before your competitors?

This is the channel where you can still build without noise and at super-efficient costs. Reddit isn't for everyone. It's a network we've overlooked in Spain, but it's the perfect place and time for you.

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Pinterest Agency

Pinterest Agency for Visionary Brands

Connect your brand with people who are already searching for what you offer.
Pinterest is a visual discovery engine where inspiration turns into action.

With over 530 million users worldwide, 80% of which are outside the U.S., Pinterest provides a vast global reach.
96% of searches are not tied to any specific brand, creating huge opportunities to position yourself without competing against giants.

Agency specializing in Pinterest

Connect your brand and what you sell with your potential customer

It’s not enough to just publish a ‘pin’. We can generate traffic, positioning, and sales.

We help brands grow on Pinterest with visual strategies that connect, inspire, and CONVERT.

We create and manage Pinterest profiles combining organic content, visual SEO, and paid campaigns to attract qualified traffic, generate leads, and increase sales.

Pinterest isn’t just a social network, it’s a discovery engine where your products can be right where your customers are when they’re ready to be inspired… and buy. It’s probably the least exploited and most undervalued network in our market.

We create a tailor-made strategy for your brand and execute it to get results: visual, consistent, and designed to grow with measurable results.

How do we achieve this?

- We position you where your customers are already searching
97% of searches on Pinterest don’t mention brands.
That means one thing: if you create relevant content, you can rank organically without competing with the big players. We create content that responds to what people are really looking for. Your brand appears when your ideal customer is in discovery mode.
- We design pins with extended shelf life
While on Instagram your content is lost in 24 hours, on Pinterest a well-designed pin can continue to generate traffic for months (or years). We create evergreen content that lives longer, generates more clicks, and ranks better.
- We activate ad campaigns with real purchase intent
83% of users on Pinterest are there to buy or plan a purchase.
This isn’t endless scrolling: it’s intention, it’s ROI. We launch paid campaigns where every dollar invested generates qualified traffic and real conversions.
- We measure, optimize, and scale
We analyze what works: which pins are saved, which boards generate the most traffic, which creatives convert best. And we improve the strategy week by week.

What does Pinterest do for your brand?

Pinterest is a visual search engine where people go with the intention of discovering, planning, and buying. Unlike other platforms such as Instagram or TikTok, here you don’t need to generate content every day, but rather create the right content to appear just when your customer is looking for it. It is a VERY influential network in shopping because it is a source of inspiration, and with the new opportunities for paid campaigns, it is a very powerful tool for brands and institutions.
That’s why the key is to position your pins (images) well: understand what your audience is looking for, how they are looking for it, and how to make your content irresistible when they find it.
At ZOOPA, we are experts in how Pinterest works and know how to connect your brand with the right users. We are in direct contact with Pinterest Europe and coordinate campaigns and best practices for our clients with them. We create content that stands out—both in organic strategy and ad campaigns—and put it in front of people who are ready to take action.

Why Pinterest?

- Users come to Pinterest with the intention to buy, not to scroll aimlessly.
- Pinterest generates results at every stage of the funnel, from discovery to conversion.
- Evergreen content: a well-made pin can continue to generate results for months.
- Positive and inclusive platform, with 99% of ad impressions in brand-safe environments.

How do we develop your Pinterest strategy?

Brand and Audience Analysis

We understand your business, objectives, and buyer persona. We analyze your industry and identify opportunities within Pinterest’s visual ecosystem to chart a clear and effective path forward.

Estrategia Visual y de Contenido Orgánico

Visual and Organic Content Strategy We design a strategy that combines aesthetics and functionality. We create optimized boards, attractive pins, and relevant themes to generate constant discovery of your brand.

SEO optimization on Pinterest

Pinterest is a visual search engine. We use strategic keywords, optimized descriptions, and structures designed to ensure your pins appear in the right searches.

Campaign Management and Paid Media

We launch targeted campaigns to attract qualified traffic. From awareness to conversion, we set up Pinterest Ads to meet your real goals.

Pin Design and Visual Creativity

Our creative team produces visual pieces that stand out in the feed. Pins that capture attention, inspire, and generate clicks, while respecting your brand identity.

Measurement, Analysis, and Scaling

We monitor every action with clear metrics: impressions, clicks, saves, conversions… and optimize based on results. What works, we scale.

Our methodology: visual strategy with real impact

Pinterest is a unique platform where visual content becomes purchase intent. We work with Pinterest for what it really is: a discovery engine, not just a social network.

Our methodology combines strategic analysis, visual creativity, and a focus on results. We don’t just create beautiful content: we design visual experiences designed to attract, engage, and convert.

We study your brand and your audience.
We create optimized and consistent visual content.
We execute campaigns and measure what really matters: results.

At every step, we align aesthetics, strategy, and data to make Pinterest a constant source of qualified traffic, leads, and sales for your business.

What we do for you

Pinterest Ads Campaigns

We design and manage results-driven advertising campaigns: more traffic, more leads, more sales. We segment by interests, behaviors, and key moments to reach your ideal customer when they are ready to decide.

Pinterest Profile Management

We create, optimize, and manage your profile on an ongoing basis. We design boards, develop visual content aligned with your branding, and apply visual SEO so that your pins are found.

Strategic Consulting

We accompany you from the definition of objectives to execution. If you already have a presence on Pinterest or want to get off to a good start, we can help you draw up an effective and sustainable roadmap.

Pin Creation and Visual Creativity

We design pins that stand out in the feed: attractive, consistent with brand identity, and optimized to capture clicks. We adapt formats according to objectives: inspiration, traffic, or conversion.

Keyword Research and Visual SEO

We analyze search terms relevant to your industry and optimize titles, descriptions, and boards. This ensures your content appears when your audience needs it. We prepare your brand for the near future: AI will become multimodal and search images from established sources such as Pinterest.

Implementation of product catalogs for Shopping Ads.

We connect your eCommerce with Pinterest through an updated, structured, and optimized product feed. We configure your catalog so that your items are automatically transformed into Product Pins, allowing users to discover, save, and buy directly from the platform.

Editorial Calendar and Content Planning

We create a strategic content plan tailored to seasonality, product launches, and specific campaigns. Always aligned with your business objectives.

Data Analysis and Reporting

We measure what matters: from the organic performance of your pins to the effectiveness of your campaigns. We deliver clear reports with key metrics and recommendations for improvement.

We stand out for

Strategic visual approach

We understand the power of visuals on Pinterest. We don't just design pretty pins—we create pieces designed to rank, connect, and convert.

Comprehensive and flexible service

From comprehensive management to specific collaborations or consulting services. We adapt to your team, your resources, and your object

Mastery of visual SEO

Pinterest is a search engine, and we speak its language. We know how to position your content so that the right people find you at the right time.

Customized strategy

No generic templates. Every brand is unique, and that's how we work: with strategies tailored to your industry, your audience, and your identity.

What others say about us

“Thanks to ZOOPA, we started seeing real results on Pinterest. We went from having minimal traffic to generating constant, qualified visits to our online store. A more than wise investment!”

Ana Raz

CEO

“We trusted ZOOPA to launch our Pinterest Ads campaigns, and not only did we increase our reach, we also improved our conversion rate. The team knows what they're doing.

Pablo Olmos

Head of Marketing and E-commerce

“We had no idea how to use Pinterest strategically. ZOOPA gave us a clear roadmap tailored to our needs. Now we generate organic traffic every day without having to post daily.”

Clara Silla

Co-founder

“We loved the way they worked: clarity, focus, creativity, and results. 100% recommended if you want to take Pinterest seriously.”

Jordi Prat

Fashion marketing director

Frequently Asked Questions

Is Pinterest suitable for any type of business?

Pinterest is ideal for visual industries such as fashion, interior design, food, wellness, education, travel, and handmade products. If your brand can inspire or solve problems visually, Pinterest could be a great channel for you.

Do I need to have previous experience with Pinterest?

Not at all. We take care of everything: from creating your profile from scratch to optimizing an existing one. We also offer training if you prefer to manage it partly or entirely in-house.

How long does it take to see results?

Organic traffic on Pinterest grows steadily but very consistently. Results generally start to appear within 1 to 3 months. Paid campaigns can deliver results within the first few weeks.

What is the minimum investment to get started with Pinterest Ads?

We work with budgets tailored to each brand. The important thing is to have a clear strategy and realistic goals. Effective campaigns can be launched starting at €200/month for ads.

Of course! Pinterest doesn’t compete with your other networks; it complements them. While Instagram and TikTok require constant content, Pinterest works in the long term, generating results even with content you uploaded months ago.

Does Pinterest generate actual sales or just visibility?

Pinterest isn’t just inspiration: it’s a platform with high purchase intent. When used effectively, it can be a constant source of qualified traffic and sales, especially for e-commerce and visual brands.

Do you offer training for internal teams?

Yes, we also offer consulting and customized training for marketing teams who want to understand Pinterest in depth and manage it independently.

Your brand where your customers are looking for you

Pinterest isn't just inspiration: it's a visual search engine where thousands of users are already looking for products like yours. We help you position your brand with optimized content, effective campaigns, and strategies designed to attract traffic, generate leads, and increase your sales. Ready to be found and chosen on Pinterest?

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Pinterest Agency

Pinterest Agency for Visionary Brands

Connect your brand with people who are already searching for what you offer.
Pinterest is a visual discovery engine where inspiration turns into action.

Branding & Design

If your brand could speak, what story would it tell?

We build brands with a coherent identity and visual strength that connect with people and leave a lasting impact.

From the Brand Book that defines the essence and tone of your voice to identity and packaging designs that convey real value.
We create impact at every touchpoint with trade and visuals that communicate your message clearly, and bring your identity to life through merchandising that’s memorable and feels personal.

Let your brand speak for itself.

Branding & Design

If your brand could speak, what story would it tell?

We build brands with a coherent identity and visual strength that connect with people and leave a lasting impact.

Let your brand speak for itself.

Branding and Design

We enhance your visual identity strategically

Brand building, visual identity, and graphic design for businesses

At Zoopa, we understand that a brand is much more than just a logo: it is its identity, its story, and its visual impact. We design branding strategies that build connections, reinforce values, and enhance differentiation in the market.

How do we achieve this?

Strategic branding: We design visual identities that reflect the essence and values of the brand.
Insight-based design: We create graphic elements that generate impact and recognition.
Versatile application: We adapt the identity across all touchpoints with the audience.
Visual consistency: We ensure coherence across all graphic and digital applications.

Branding is the visual translation of your brand’s essence

Our team combines strategy, creativity, and design to transform brands into leaders within their sector.

From the development of a visual identity to the creation of impactful graphic experiences, we ensure that each brand has a strong and distinctive personality.

Strategic branding

We design visual identities that reflect the essence and values of the brand.

Versatile application

We adapt the identity across all touchpoints with the audience.

Insight-based design

We create graphic elements that generate impact and recognition.

Visual consistency

We ensure coherence across all graphic and digital applications.

Why choose our branding and design agency?

Creation of Brand Books

We define visual and conceptual guidelines to ensure consistency.

Visual Identity and Packaging Design

We create logos, colors, typography, and packaging aligned with the brand’s values.

Branding strategy applied to every channel

We ensure that the brand communicates effectively across all formats.

Nos aseguramos de que la marca se comunique de manera efectiva en todos los formatos

We enhance the brand image in both physical and digital spaces.

Branding: More than a Logo, a Consistent Visual Identity.

Branding is the sum of all elements that define the perception of a brand. A coherent and well-executed design can make the difference between a generic brand and an iconic one.

From visual identity and packaging to space design and merchandising, at Zoopa, we work with a comprehensive approach to build memorable brands.

Our Areas of Expertise

Visual Strategy Based on Brand Positioning

We don’t just design; we create an identity that differentiates and strengthens the brand’s perception in the market.

Consistency Across All Formats

We adapt the visual identity to packaging, social media, advertising, print materials, and physical spaces.

Brand and Consumer-Centered Graphic Design

Every graphic element is designed to capture attention and generate immediate recognition.

Branding Development with a Commercial Focus

We design identities that are not only attractive but also drive conversion and customer loyalty.

Supervision and implementation of visual identity

We ensure that the branding is applied correctly across all channels and formats.

Our Methodology

1

Research and Strategy

2

Visual Identity Development

3

Creation of Packaging and Graphic Materials

4

Merchandising Design

5

Application in Digital Media and Channels

6

Supervision and Adjustments for Optimization

What They Say About Us

"No queríamos solo un logotipo, sino una identidad visual que conectara con nuestro público y transmitiera nuestros valores. Zoopa creó un brand book completo que nos ha permitido mantener coherencia en cada punto de contacto."

Valeria Mena

Directora de Marketing

“Un equipo talentoso y comprometido. Supieron traducir conceptos abstractos en una identidad visual poderosa. Estamos encantados con el resultado.”

Lucas Villanueva

Director de Comunicación

"Nos ayudaron a encontrar una voz visual coherente y alineada con nuestros valores. El proceso fue ágil, profesional y muy colaborativo".

Sofía Izquierdo

CMO

Frequently Asked Questions (FAQ)

Social Media Marketing refers to the use of social media platforms (like Instagram, Facebook, Twitter, LinkedIn, etc.) to promote and grow a brand, engage with its audience, and drive business goals such as website traffic, sales, and brand awareness.

Why is it Key for a Brand?

Reach and Visibility: Social media provides access to a large audience, including potential customers who might not discover your brand through traditional advertising methods. It’s an effective way to expand your brand’s reach globally.
Engagement and Relationship Building: Social media allows direct interaction with your audience, enabling two-way communication. Engaging content helps build strong, lasting relationships, turning followers into loyal customers.
Targeted Advertising: Platforms like Facebook and Instagram offer advanced targeting tools, allowing you to reach specific groups based on demographics, interests, behaviors, and more, maximizing the impact of your campaigns.
Brand Awareness: Consistent, creative content on social media helps raise awareness and familiarity with your brand. It enables you to showcase your products, services, and brand personality, helping to form a strong identity in the market.
Cost-Effective: Compared to traditional advertising, social media marketing is relatively affordable. Even businesses with smaller budgets can leverage it for impressive results.
Real-Time Feedback: Social media provides immediate feedback, letting brands gauge how their audience perceives them and allowing for real-time adjustments to strategies.
Influencer and Partnership Opportunities: Social media opens up opportunities to partner with influencers or like-minded brands to extend your reach and credibility.

Overall, social media marketing is an essential tool for building and growing a brand, fostering loyalty, and staying competitive in today’s digital world.

Expertise and Experience: A social media agency has a team of experts who understand the nuances of different platforms, audience behavior, and effective strategies. Their experience ensures that your brand is in good hands.
Time-Saving: Managing social media accounts takes time and effort. By outsourcing this task to an agency, you free up valuable time to focus on other aspects of your business while the agency handles the content creation, posting, and monitoring.
Consistent and Professional Content: Agencies have a team of designers, copywriters, and strategists who can create high-quality, consistent, and engaging content tailored to your brand, maintaining a cohesive message across all channels.
Data-Driven Strategies: A social media agency uses analytics and insights to craft targeted campaigns. They can track performance, understand what works, and adjust strategies in real time to maximize ROI.
Access to Tools and Resources: Agencies have access to premium tools and software that help with social media management, content scheduling, analytics, and performance tracking—resources that can be expensive for businesses to purchase independently.
Focused Growth and Scaling: Social media agencies focus on growing your online presence, increasing engagement, and building your community. They know how to scale campaigns and use advanced techniques like paid ads and influencer marketing to boost results.
Adaptation to Trends and Algorithm Changes: Social media trends and algorithms are constantly evolving. Agencies stay up to date with these changes and adapt strategies accordingly, ensuring your brand remains relevant and competitive.
Comprehensive Strategy: A good social media agency will craft a holistic social media strategy that aligns with your overall business goals, from content creation to audience targeting and paid campaigns.
Reputation Management: An agency can actively monitor social media mentions, respond to customer inquiries, and manage your online reputation, ensuring your brand maintains a positive image.
Cost-Effectiveness: While hiring an agency comes with a cost, it’s often more affordable than hiring an in-house team. Agencies can deliver high-quality results at a fraction of the cost of managing social media internally.

In summary, hiring a social media agency can save you time, boost your brand’s presence, and ensure your social media strategy is effective and aligned with your business goals.

The success of a social media strategy can be measured through a variety of key performance indicators (KPIs), depending on the goals of the campaign. Here are the most common ways to track and evaluate success:

1. Engagement Metrics

Likes, Comments, Shares: These show how well your content resonates with your audience. High engagement means your followers find the content interesting and shareable.
Engagement Rate: This metric measures the level of interaction your audience has with your content (likes, comments, shares, etc.) relative to the total number of followers.
Social Mentions: This refers to how often your brand is mentioned across social platforms, which helps gauge brand awareness.

2. Follower Growth

Number of New Followers: Tracking the increase in followers helps you understand how your content is attracting new audiences and how effective your campaigns are in growing your community.
Audience Demographics: Analyzing who is following your brand (age, gender, location, etc.) can help tailor content and ensure you’re reaching the right audience.

3. Website Traffic and Conversion Metrics

Click-Through Rate (CTR): Measures how often people click on the links in your social media posts (leading to your website, blog, or landing page). A higher CTR typically indicates that your content is relevant and compelling.
Referral Traffic: Using tools like Google Analytics, you can track how much traffic comes from your social media platforms. This helps you measure the impact of your social media efforts on website visits.
Conversions and Sales: If your goal is to drive sales or lead generation, you can track how many conversions (purchases, sign-ups, downloads) resulted from social media traffic.

4. Brand Awareness

Reach and Impressions: These metrics show how many people have seen your content (reach) and how often it’s been seen (impressions). A larger reach can indicate that your brand is gaining more visibility.
Hashtag Performance: Tracking branded hashtags and their usage can give insight into how well your brand is being recognized in social conversations.

5. Customer Sentiment and Feedback

Sentiment Analysis: This tracks the overall tone of comments, mentions, and feedback. Positive sentiment can indicate strong brand loyalty, while negative sentiment can help identify areas for improvement.
Customer Satisfaction: Monitoring customer feedback, responses, and reviews helps understand how well your brand is meeting the needs of its audience.

6. Return on Investment (ROI)

Cost-Per-Click (CPC): This metric measures the cost of each click in paid campaigns, which can help determine the cost-effectiveness of your social media ads.
Return on Ad Spend (ROAS): For paid campaigns, ROAS measures how much revenue you generated compared to how much you spent on ads. This helps determine whether your social media ads are providing a good return on investment.

7. Influencer Impact (If Applicable)

Influencer Engagement: If you’re working with influencers, tracking their reach, engagement, and conversions can help measure the effectiveness of your influencer partnerships.

8. Customer Acquisition and Retention

Customer Lifetime Value (CLV): Social media efforts that successfully attract customers who continue to engage with and purchase from your brand contribute to higher CLV, indicating long-term success.
Retention Rate: Monitoring how often customers come back to engage with your brand on social media shows how loyal your audience is.

The most effective social media platforms for a business depend on factors like the industry, target audience, and business goals. Below are some recommendations based on different types of businesses:

1. E-commerce and Retail Businesses

Instagram: Ideal for visually showcasing products. Instagram’s shopping features allow businesses to tag products in posts and stories, enabling direct purchases.
Facebook: Great for building a community, advertising, and creating an online store. Facebook’s marketplace and ad targeting capabilities are useful for driving traffic and sales.
Pinterest: Excellent for products related to fashion, home decor, and DIY. Pinterest serves as a visual discovery engine, driving high-intent traffic.
TikTok: Perfect for promoting fun, creative, or trendy products to a younger audience.

2. B2B (Business-to-Business) Companies

LinkedIn: The best platform for networking, lead generation, and sharing industry-related content. LinkedIn is designed for professional connections and offers in-depth targeting options for B2B advertising.
Twitter: Effective for real-time industry updates, thought leadership, and engaging in business discussions.
Facebook: Still useful for networking, community building, and sharing business-related content.

3. Service-Based Businesses (Consulting, Coaching, Health & Wellness)

LinkedIn: Great for professional service businesses to connect with clients, share thought leadership, and build credibility.
Instagram: Perfect for building a personal brand, especially for wellness professionals, coaches, and consultants who use visual content to engage their audience.
Facebook: Ideal for creating groups, engaging with your community, and offering customer support.

4. Hospitality and Tourism

Instagram: A highly visual platform perfect for showcasing beautiful destinations, hotels, and experiences through photos, videos, and stories.
Facebook: Useful for creating events, sharing customer testimonials, and building an online community of loyal customers.
Pinterest: Great for inspiration-driven businesses like travel agencies or hotels, especially for promoting vacation packages, destinations, and travel tips.

5. Education and E-learning

Facebook: Great for building communities around specific educational topics or courses. It’s also ideal for hosting live events and webinars.
LinkedIn: Helps establish thought leadership and credibility, especially for professional or higher education courses.
YouTube: Best for creating video content, tutorials, and educational videos that attract learners interested in specific skills or subjects.

6. Real Estate

Instagram: Ideal for showcasing properties, virtual tours, and lifestyle photos related to real estate. Instagram’s features like stories and IGTV are great for showcasing homes and client success stories.
Facebook: Excellent for running targeted ads for local real estate listings, creating groups for buyers and sellers, and engaging with potential clients.
LinkedIn: Useful for connecting with other professionals in the industry and sharing real estate market updates and insights.

7. Food and Beverage Industry

Instagram: Perfect for posting high-quality food photos and videos, recipes, behind-the-scenes content, and user-generated content.
Facebook: Great for creating events, sharing special offers, and fostering engagement with a local community.
TikTok: Ideal for showcasing fun, creative content around food trends, recipes, and challenges that can go viral.

8. Technology and Software Companies

LinkedIn: The most effective platform for B2B tech companies. It’s perfect for sharing industry insights, thought leadership, and case studies.
Twitter: Useful for engaging in industry conversations, announcing product updates, and connecting with tech communities.
YouTube: A great platform for demos, tutorials, and customer success stories.

9. Nonprofits and Charities

Facebook: Ideal for raising awareness, creating fundraising events, and building a community around a cause.
Instagram: Effective for sharing impactful visuals, stories, and updates on campaigns or events.
LinkedIn: Useful for establishing partnerships, sharing impact reports, and reaching professionals or potential donors.

10. Beauty and Fashion

Instagram: The top platform for visually-driven content, such as makeup tutorials, fashion trends, and influencer collaborations.
Pinterest: Perfect for promoting fashion and beauty trends, DIY ideas, and visual inspiration.
TikTok: Great for creating viral content, beauty tutorials, and showcasing fashion pieces in a fun, creative way.

Yes, we offer social media workshops in Barcelona for companies looking to improve their digital strategy.

Your brand deserves more than just a logo.

We create visual systems that convey value, differentiate, and leave a lasting impression. Coherent identity. Purpose-driven design. Real impact.

Request Proposal

Visibility in AI/ChatGPT (GEO)

Make AI Talk About You

Your brand is no longer competing only on Google. ChatGPT, Perplexity, Claude, and Copilot are already providing answers about your industry… but do they mention your brand?

Discover the world’s first Generative Engine Optimization (GEO) service and visibility in AIs.
A service powered by 498AS technology and managed by Zoopa.

Visibility in AI/ChatGPT (GEO)

We make you visible in AI

Your customers search using AI, and only 12% of their answers match Google.

Generative AIs have changed how we discover brands and make decisions.

More than 40% of searches will be AI-driven by 2026.
ChatGPT already surpasses Google among users aged 18 to 34.
Only 12% of Google’s answers match those of ChatGPT. SEO is not decisive here.
Your competitors are already showing up. Are you?

AIs generate answers and make recommendations, compare you to your competitors, and convince users.

If you’re not visible on ChatGPT and other AIs, you don’t exist.

Welcome to GEO: visibility in generative environments.

GEO is a distinct discipline from SEO: new tools, new KPIs, new specific solutions. 498AS has developed the first complete solution to ensure your brand appears in the responses of the world’s most advanced models (ChatGPT, Claude, Perplexity, etc.).
Our system combines auditing with our own monitoring platform (GEOradar.ai) and an active continuous improvement service.

What can we do for you?

We detect what AIs say about you (or if they even mention you).
We discover what sources they use and how they position your brand.
We create content that AIs cite and understand.
We optimize your website to make it machine-readable.
We give you a monthly GEO action plan with tasks, content, and improvements.

Our Methodology

1

Initial GEO audit

We launch thousands of real prompts based on different customer profiles to find out exactly how AIs position you.

There is no more accurate and comprehensive system for understanding your visibility, sentiment, and positioning in AIs.

Our system creates and analyzes conversations rather than simple prompts from the perspective of different business levers, customer personas, etc.

2

GEOradar.ai

The world’s most advanced platform for monitoring visibility in AI:

Visibility by product and attribute
Sentiment by customer profile
Comparisons with competitors
Identification and prioritization of sources where AI searches.
List of actions to take
Discovery of unexpected brand attributes.
Sentiment analysis (AI listening)
Identification of erroneous, biased, or omitted data by AIs
Recommendation of partnerships
Continuous updating of results
Weekly dashboards with insights and conclusions.

3

GEO agency service

New technical recommendations
Key content to be cited by AI
Places where you should publish content according to customer profile and business leverage
Updating KPIs and monitoring your presence.
Monthly GEO plan

4

Content creation

We can create content tailored to GEO needs and test it beforehand in an AI playground.

Or we can provide the key points and priorities so that you or whoever you choose can create it.

This service is for you if:

You want to ensure your visibility and reputation on new search engines.

Your brand already invests in content or media, but it doesn't appear correctly in ChatGPT responses.

You are in sectors where AI already gives opinions, makes recommendations, and prescribes (banking, insurance, healthcare, consumer goods, tourism, etc.).

Why choose us?

498AS is the first European consulting firm specializing in GEO (visibility in LLMs) and has the most advanced technology in the world.
Zoopa manages content, activation, and storytelling.
We have the most accurate software (GEOradar.ai), a unique methodology, and experience in sectors such as banking, automotive, and tourism.

What others say about us

“We knew that AI was transforming how users discover financial products, but we had no idea of the level of detail with which ChatGPT was already commenting on us... The team at 498AS and Zoopa helped us not only regain our visibility, but also improve it. Today, we are an active part of the recommendations made by conversational agents, who recommend us over our competitors.”

Julia Herrera

Chief Marketing Officer

Neobanco con más de dos millones de clientes (70% de ellos son usuarios de ChatGPT)

“Our team realized that patients and their families were beginning to trust AI responses as much as search engines. 498AS gave us a complete picture of how ChatGPT or Claude saw us, and helped us correct errors and misinformation and improve our ethical and clinical positioning. A key investment in reputation and also in listening.”

Dr. Artur Díaz

DirCom y socio

Grupo Carandell

“AI doesn’t just inform, it now recommends and convinces. We wanted to make sure that when a traveler asked about getaways in Spain, our destination was among the most visible. Thanks to the GEO service and GEOradar.ai, we not only appear, but we stand out for what makes us unique. We weren’t aware of how AI influences our decisions today.”

Marta Col

Marketing Manager

Visit Mallorca

Frequently Asked Questions

Are there really that many users using AI that I should be concerned about my visibility?

Yes. According to data from Semrush and Similarweb, 88% of users aged 18 to 34 already access ChatGPT directly, and more than 40% of searches will be assisted by AI by 2026. This transition is happening now.

Do users trust ChatGPT's recommendations?

Yes. Most users consider the answers to be accurate, natural, and credible. The perceived level of authority is even higher than that of traditional search engines, especially when there are no visible links.

Is organic traffic from Google declining?

Yes. In the first quarter of 2025, global organic traffic fell by 17% compared to the same period in 2024 (source: Gartner, January 2025). AIs are diverting visits and attention to generated, non-clickable responses.

How accurate is your GEOradar.ai tool?

GEOradar.ai offers over 90% reliability in identifying mentions, sources, tone, and sentiment associated with each LLM response. It is the most comprehensive visibility monitoring and analysis platform in generative environments.

How is the 498AS methodology validated?

The methodology has been developed and verified by the AI Chair at the University of Barcelona and the UAB, in collaboration with scientists from the CSIC. It is designed to ensure rigor, scalability, and replicability.

Is this service only for big brands?

No. The service can be adapted to any size of company or institution. We work with large banking and healthcare groups, but also with startups, universities, and local tourist destinations. The important thing is to have something relevant to say and visibility to gain.

How long does it take to see results?

In just 5 weeks since the initial audit, we can already start improving visibility and generating significant appearances in AI. Everything is included in a clear month-by-month GEO action plan.

What sets this service apart from other SEO solutions or agencies?

- It’s not SEO: it’s GEO. We work with prompts, conversational intent, and model training, not keywords.
- It’s not a tool: it’s a complete system, with its own platform, personalized strategy, and expert support.
- It’s not generic: the analysis is tailored to customer personas, industry, and business levers.
GEOradar.ai and our GEO service are the most advanced and accurate solution on the global market for AI visibility.

Try it out. Ask ChatGPT to give you recommendations about your industry without mentioning your brand.

Not showing up? Would you like me to speak more highly of you?

Now is the time to act. Write to us and we will show you how to get AI to quote you, value you... and choose you.[I want visibility in AI]

Request a Proposal

Visibility in AI/ChatGPT (GEO)

Make AI Talk About You

Your brand is no longer competing only on Google. ChatGPT, Perplexity, Claude, and Copilot are already providing answers about your industry… but do they mention your brand?

Discover the world’s first Generative Engine Optimization (GEO) service and visibility in AIs.
A service powered by 498AS technology and managed by Zoopa.

Event Design & Production

We create experiences that are lived.

We are a creative studio dedicated to crafting mixed experiences (with a digital dimension) and live storytelling: from shows, theater, and streaming to brand activations and experiential trade events.
We design, produce, and execute each project comprehensively, combining strategy, technology, and storytelling to create memorable moments and deliver real results.

Event Design & Production

We create experiences that are lived.

Event Design and Production

Events that communicate, connect, and generate results

We create experiences that are felt, lived, and remembered.

We design and produce unique events designed to excite, connect, and amplify the value of your brand. From major launches to experiential activations, we create moments that impact and linger in the memory.

We are a studio dedicated to creating mixed experiences—events with a digital dimension—and live storytelling: shows, theater, streaming, TV, experiential trade. We combine creativity, strategy, and technology to tell powerful stories in real time.

We know that an event is not just logistics: it is rhythm, emotion, design, and soul. That’s why we work from start to finish with a comprehensive approach, aligned with your goals and focused on generating real results.

How do we achieve this?

- Creative concept with strategic vision: we define the purpose, message, and desired impact of each event.
- Custom design and production: set design, ambiance, content, technology, artists, and suppliers… everything under control.
- In-person, hybrid, or virtual events: we adapt the experience to the format that best connects with your audience.
- 360° approach: branding, communication, interaction, and sensory experience, all in the same narrative.
- In-house production: total control, brand consistency, and flexibility to adapt on the fly.

How do we work on your events?

Strategic thinking applied to brand experiences

We design events with purpose, aligned with your business and communication objectives.

Conceptual design, narrative, and storytelling for events

We create ideas that communicate, excite, and strengthen the bond with your audience.

Comprehensive in-house production

Set design, suppliers, technology, logistics, and staff, all managed by our team.

Events that inspire, communicate, and achieve objectives

Relevant activations, well executed and designed to leave a lasting impression.

Frictionless execution

Agility, control, and total coordination in every phase of the project.

Events that Inspire, Connect, and Leave a Lasting Impression

At Zoopa, creativity, strategy, and production work as one team.

We don’t organize events just for the sake of it: we design them to create experiences that communicate, stir emotions, and make a real impact. We start by gaining a deep understanding of your brand, your audience, and your goals, and then we transform that vision into memorable, well-executed events.

With an agile and collaborative methodology, we turn each project into an experience that is aligned with your values, well thought out, and expertly produced. From concept to the last detail, we do everything in-house to ensure consistency, efficiency, and quality.

We excel in

Strategic concept

We design each event with a clear idea that responds to your brand and business objectives.

Experience design

We create moments that can be felt: scenery, narrative, content, and atmosphere connected with meaning.

Comprehensive management

We coordinate all aspects of the event: venues, suppliers, schedules, and personnel. All you have to do is show up.

Impeccable production

We execute with precision, paying attention to every detail, without compromising on speed or quality.

Our Services

Creative Conceptualization

Event experience and itinerary design

Technical production and logistics

Selection and coordination of venues

Supplier and personnel management

Brand activations

Audiovisual production of the event

Pre-, during, and post-event communication strategy

Our Methodology

1

Briefing and analysis

We gather key information: objectives, type of event, audience, budget, timings, and expectations.

2

Conceptualization

We create the creative proposal and event design and define the operational plan: schedule, resources, layout, and technical requirements.

3

Pre-production

We confirm venues, suppliers, staff, materials, and workflows. We manage permits, insurance, technical riders, and all logistics.

4

KPI execution and reporting

We monitor the event in real time, resolve any unforeseen issues, and close the event with an evaluation of results and delivery of content.

Why choose us?

498AS is the first European consulting firm specializing in GEO and has the most advanced technology in the world.
Zoopa manages content, activation, and storytelling.
We have the most accurate software (GEOradar.ai) and a unique methodology.

What others say about us

“Working with Zoopa is synonymous with total trust. They understood our vision from the very beginning and turned it into an event that exceeded all expectations.”

Marina Soler

Marketing Manager

“The level of detail, creativity, and professionalism they brought to our launch was impressive. They didn't just execute, they elevated the entire concept.”

Alfredo Cinetti

Director de Comunicación

“More than suppliers, they are strategic partners. They helped us transform a complex idea into a clear, fluid, and exciting experience for our audience.”

Andrea Ruiz

Brand Lead

“At every stage, the Zoopa team demonstrated commitment, method, and a unique sensitivity in connecting with our audience. A true creative partner.”

Julián Ortega

Chief Marketing Officer

Frequently asked questions

What types of events do you organize?

We work on all types of corporate events, brand activations, launches, trade shows, hybrid experiences, and more. We tailor our services to your objectives.

Can you help me from scratch, even if I don't have a clear idea?

Yes! We specialize in developing concepts from the ground up. We start with your goals and build a creative and strategic proposal that makes sense for your brand.

What does in-house production include?

From set design, staging, audiovisuals, and supplier management to content and operational staff, we directly oversee the entire process.

How far in advance should you plan an event?

It depends on the type of event, but the sooner, the better. Some require weeks, others months. Write to us and we will advise you according to your case.

Do you work only in Barcelona?

We are based in Barcelona, but we produce events throughout Spain and also internationally, depending on the needs of the project.

Ready to bring your next event to life?

We know how to transform ideas into memorable experiences. Tell us what you have in mind and we will send you a personalized proposal.

Solicitar Propuesta

NEWSLETTER

NEWSLETTER

We offer the best services in creativity and media to enhance the value of the leading brands in the market on their digital platforms.

Creative Agency

Creative Agency

Ideas that Work, Connect, and Transform.

It’s not just about creating.It’s about making an impact.

How do we work on your creative strategy?

A Creative Agency that Inspires, Connects, and Converts.

We excel in

Strategic Thinking that Guides Every Idea

Emotional connection that transforms brands.

Creativity applied to real objectives.

Agile production, without compromising quality.

Creative Services

Advertising

Brand Strategy

Art direction

Storytelling and Claims

Slogans and original concepts

Multichannel creative campaigns

UX/UI web Design

Brand Activation and Street Marketing

Our creative methodology

1

Briefing

2

Conceptualization

3

Production

4

Activation

What They Say About Us

Frequently Asked Questions (FAQ)

¿Do you only come up with ideas, or do you also produce them?

Can you work together with our marketing team?

How do you measure the effectiveness of a creative campaign?

Can you help us define our brand concept?

What does a creative proposal from your agency include?

Do you offer creative direction for ongoing campaigns?

How will I know if the creative proposal is aligned with my brand?

Does the creative execution adapt to different channels and formats?

Let your next big idea start today.

Creative Agency

Audiovisual & Branded Content

Audiovisual & Branded Content

Audiovisual Production and Branded Content

We tell your story with visual impact

Stories that connect, content that inspires

Strategy, Creativity, and Connection

Aligned narratives

Digital content creation

Collaborations

Multiplatform strategies

Audiovisual Production: Digital Content with Impact

Our Areas of Expertise

Formats for TV and streaming

Documentaries

Film and advertising

Interactive digital video

Immersive formats (XR)

Vertical fiction formats (vertical drama)

Fiction

Our Process

1

Strategy

2

Script

3

Production

4

Post-production

5

Distribution

What others say about us

Frequently Asked Questions

What is branded content and how does it differ from traditional advertising?

Why is it important to include branded content in a marketing strategy?

How do we measure the success of branded content?

How does branded content work with influencers?

It’s not just about creating.
It’s about making an impact.