Integrated 360º Marketing

Driving performance, enhancing Brand Equity, and fueling Scalable Growth

Grow Smarter. Stand Out where It matters.

Unified and effective marketing. We design and execute full-funnel marketing strategies that drive real business results. 

We build full-spectrum marketing plans that integrate digital, offline, and experiential strategies—executing across platforms like Meta, Google, TikTok, LinkedIn, Pinterest, WhatsApp, and more. Every campaign is coordinated and optimized to drive measurable outcomes: sales, leads, traffic, engagement, and brand reach.

By combining strategy, creativity, in-house production, technology, and advanced analytics, we maximize ROI and eliminate inefficiencies. Our integrated approach reduces complexity, aligns every channel, and delivers cost-effective impact—so your brand grows faster, with less friction and greater clarity.

With over 15 years of experience as a creative agency for the digital era, we simplify execution across the full marketing mix—unlocking economies of scale and ensuring that everything works as one.

We specialize in:
Digital Marketing, Paid Media, Branding, CRM & Relationship Marketing, PR & Communications, Product and Trade Marketing, Influencer Marketing, Events, Activations—and conversational platforms like WhatsApp, Google mybusiness or app stores.

One plan. One team. Unified execution. Real business results.

How do we achieve this?
  • Strategy aligned with business objectives
  • Data-driven creativity
  • Comprehensive online and offline plan in a single strategic roadmap

Why choose our 360 marketing strategy?

Total presence

Your brand where it matters: Google, social media, traditional media, and events. Real reach on all fronts.

 

Brand consistency

A unified message across every channel: SEO, social media, paid advertising, and offline. Everything speaks the same language.

ROI optimization

Data-driven strategies. We constantly optimize your campaigns on Google Ads, Meta, and more, maximizing every investment.

Creative and professional execution

Production of high-impact content, relevant campaigns, and design aligned with business objectives.

Real-time tracking

Constant monitoring, reporting with key KPIs, and customized dashboards for smarter decisions.

360 Marketing: Everything connected, everything measured

A 360º marketing strategy isn’t just about being everywhere: it’s about making every action work together. We coordinate media, channels, and messages so they work as an ecosystem: digital, local, organic, and paid.

Every point of contact with your brand adds value, provides data, and builds value. We measure, analyze, and optimize every move so that nothing is left to chance and everything is geared toward real results.

We excel in

360º strategies

We design comprehensive plans aligned with your business objectives, connecting each channel and action into a single strategic vision.

Creativity that converts

Our in-house design and production team creates visually striking campaigns with powerful messages that deliver results.

Data-driven marketing

We don't just execute: we measure, analyze, and optimize in real time to maximize ROI for every action.

Advanced reporting

Dashboards, KPIs, reports, and regular meetings. Everything measured, everything optimized.

360 Marketing Services

Initial performance and feasibility study.

Brand strategy and positioning

Social media, paid media, SEO/SEM

Audiovisual production, graphic design, and content

Outdoor advertising, events, street marketing

Influencer marketing and collaborations

Email marketing, lead nurturing, and automation

Data analysis, measurement, and advanced reporting

Our Methodology

1

Analysis and Diagnosis

Market, channel, competition, and audience audit

2

360º Strategy Design

Omnichannel action calendar, KPIs, and brand tone

3

Production and Creativity

Content for social media, media, outdoor advertising, branded content, etc.

4

Execution and Activation

Digital and physical media launch, collaborations, and influencers

5

Measurement and Optimization

Weekly reports, monthly meetings, and improvement roadmap

What others say about us

“With Zoopa, we were able to integrate all our marketing activities into a single, coherent plan. Not only did we gain efficiency, we also improved our results month after month.”
Clara Gómez
Marketing Director
“The difference with Zoopa lies in its ability to execute creative ideas without losing sight of business objectives. Its 360-degree approach allowed us to scale campaigns with real impact.”
Marcelo Ruíz
CMO
“More than an agency, they are a strategic partner. Their clear methodology and omnichannel vision helped us reposition the brand in a highly competitive market.”
Lucía Pous
Brand Manager
“The Zoopa team combines creativity, agility, and data analysis like few others. They helped us launch a multichannel campaign in record time, without compromising on quality.”
David Rul
Head of Communications

Frequently Asked Questions

What does 360 marketing include?

Includes social media, paid media, SEO, offline campaigns, email, influencers, and more.

Do you only design strategy or do you also execute it?

We do it all: strategy, production, activation, measurement, and improvement.

How is success measured?

Through KPIs such as reach, conversions, engagement, traffic, ROI, and awareness.

Do they adapt their strategy to the sector?

Yes, each plan is customized according to the industry and business objective.

Do you offer international service?

Yes. We run campaigns both in Spain and in international markets, adapting our strategy, language, and channels.

How long does it take to see results?

It depends on the objective and channel, but from the first month we measure key indicators and adjust based on real data.

Do you work with small brands or only large companies?

We work with companies of all sizes. The important thing is to have clear goals and ambition to grow.

Your brand, at the center of the ecosystem

Do you need a creative strategy that connects, excites, and works?