Production and Branded Content

Stories that Connect, Content that Inspires


We are a leading audiovisual production and branded content agency in Barcelona. We believe in the power of content to connect brands with people, conveying values, purpose, and emotion.
We specialize in creating strategic brand content designed to attract audiences, generate impact, and increase awareness. Our combination of storytelling, creativity, and digital innovation allows us to transform ideas into memorable visual experiences.


From audiovisual production for TV, documentaries, and cinema to the creation of digital content, animation, and interactive formats, at Zoopa, we help nurture audiences and help brands stand out by connecting with their community through authentic stories.


If you’re looking for an audiovisual production and branded content agency in Barcelona, a production service for your formats, or a production company capable of innovating with successful formats, Zoopa has the talent, experience, and resources to make it happen.

Branded Content: Strategy, Creativity, and Connection


Branded content is not conventional advertising. It’s a content strategy that generates value and strengthens the bond between the brand and its audience. At Zoopa, we create stories that entertain, inform, and inspire, conveying emotions and stories that build brands, making them part of the conversation.


How do we work on branded content?


• Narratives aligned with the brand identity, transmitting values and purpose.
• Creation of digital content for social media, streaming platforms, and interactive campaigns.
• Collaborations with influencers, celebrities, artists, and content creators to build and amplify the message organically.
• Multiplatform strategies to ensure content reaches the right audience.
Branded content is not just telling stories, it’s about building relationships with the audience.

Audiovisual Production: Digital Content with Impact


We bring ideas to life through high-quality audiovisual productions.
Our audiovisual production team in Barcelona works on projects for TV, cinema, documentaries, and digital content, VR, animation, always with a focus on quality, creativity, and marketing strategy.


What do we produce?


• TV and Streaming Formats – Original content for television and digital platforms. Competitions, talent shows, factual, edutainment.
• Documentaries – Real stories that create impact and transmit values.
• Cinema and Advertising – Production of spots, short films, and cinematic content.
• Interactive Digital Video – Immersive experiences that enhance audience connection.
• Animation and Motion Graphics – Innovative visual solutions that reinforce brand identity.
• Immersive Formats (XR)
• Vertical Fiction Formats (Vertical Drama)
• Fiction
At Zoopa, we create strategic audiovisual content that enhances audiences, entertains, educates, and makes a decisive contribution to the branding and digital communication of brands.

Our Content Production Process


Every brand has its own story. We follow a methodology that ensures efficiency, creativity, and measurable results.

  1. Briefing and Strategy – Define objectives, brand values, and audience.
  2. Conceptualization and Script – We create ideas, storytelling, formats, and scripts tailored to the audience and distribution channel.
  3. Audiovisual Production – We shoot, edit, produce, and post-produce with cinematic quality, adapting to each medium and optimizing resources.
  4. Postproduction and Adaptation – Editing, color grading (post-production color), audio post-production. We optimize formats for TV, social media, and digital platforms.
  5. Distribution and Measurement – We publish the content and analyze its impact to improve results.
    We have audiovisual infrastructure, rights management, a specialized legal department, the best post-production software, in-house shooting equipment, audio, image, and video libraries, studio and lighting facilities, and a clear content strategy. This ensures that each piece of content fulfills its purpose and connects with the audience.

What They Say About Us


Our experience in audiovisual production and branded content has allowed us to work with brands and professionals who seek to create impactful content. Here are some of their experiences:


Carlos Méndez | Marketing Director
“The Zoopa team perfectly understood our vision and turned it into an audiovisual campaign that exceeded our expectations. The production quality and strategy behind each piece made the difference.”


Andrea López | Communications Manager
“We wanted to tell our brand’s story in an authentic and emotional way. Zoopa captured our message in a documentary that not only generated engagement but also positioned us as leaders in our sector.”


David Torres | Head of Content
“Working with Zoopa was key in developing innovative brand content. Their team combines creativity, storytelling, and digital strategy to produce pieces that truly connect with the audience.”


Elena Ramírez | Brand Manager
“We needed an agency that not only produced content but also provided a strategic vision. Zoopa helped us create original formats that increased the visibility and credibility of our brand.”


We tell stories that create impact and position brands. Discover how we can transform your content strategy.
Request a consultation with no commitment.

Frequently Asked Questions about Production and Branded Content


What is branded content and how does it differ from traditional advertising?
Branded content is a content marketing strategy that creates authentic stories to entertain, inform, or evoke emotions, rather than selling directly. It generates real engagement and loyalty.

Why is it important to include branded content in a marketing strategy?
Because people remember stories, not ads. Branded content positions the brand organically and emotionally, without interruptions.

How do we measure the success of branded content?
We analyze metrics such as:
• Views
• Engagement
• Conversion
• Audience retention
This allows us to ensure that each piece of content has the expected impact.

How does branded content work with influencers?
We work with strategic content creators who amplify the brand’s message, achieving a wider and more authentic reach.

What types of audiovisual content does Zoopa produce?
From TV and documentaries to digital content, animation, and interactive experiences. We adapt formats to each platform and marketing strategy.

Adidas

Dior

Range Rover

PortAventura

Rakuten / FCB

Bacardi

imagin

Martini

Playstation

Danone

Tag Heuer

Ferrero

Hot Wheels